- Blog One Time per Month
Your blog can be 100–1,000 words. In my opinion, the shorter the better. Make it skimmable and something that can be read quickly with one take-away of value.
- Do One 30-Second Video Each Week
It has been said that a one-to-30-second video is equal to 3.5 million words read. Video gives people the ability to connect with you on a deeper level.
- Be Active on Social Media
Pick the outlets that work for you and be active. Post, comment and share something every day.
- Ask for Testimonials
Let others share how great you are! Everyone wants to know what others are doing and experiencing. Use these in your proposals and social media campaigns.
- Be Consistent
Growing you personal brand is a long-game. Many people ask me how long they should do it for. My answer? Forever!
In summary, find the cadence that works for you, make it fun and set aside 15 minutes every day to plan, post and study what is working for you and what is not.
It’s a commitment to grow your brand. Stick to it and it will grow your business big. Very BIG!